Thanks for your rate of interest in the WordStream blog! We love visitor articles due to the fact that they enable us to offer a varied series of subjects and also skilled insights for our visitors. We do, nevertheless, obtain a great deal of requests, as well as we can not approve them all! However these guidelines will certainly provide you the very best opportunities of success.
About the Wordstream blog
The WordStream blog has been a best resource for online marketing and also marketing for over 12 years. Here are some points to understand!
Our target market: Marketers, marketers, business owners, or pupils looking to discover and also enhance in the electronic advertising and marketing area. Particularly for tiny to medium-sized businesses and marketing companies.
Our tone: Our blog site is authoritative and also interesting yet pleasant and also fun to read. Conversational writing is our design– believe approachable expert.
Our subjects: B2B, web content, copywriting, ecommerce, touchdown pages, lead gen and also conversion, advertising ideas/strategies/psychology, organic social media, PAY PER CLICK (search, screen, social, cross-channel), SEARCH ENGINE OPTIMIZATION, internet site material (we do not cover subjects related to app/website development).
Our articles: We publish a wide variety of message types, consisting of (yet not limited to!):.
New or different angles on common topics.
First-hand accounts of experiments/strategies/tests.
How-to guides/cheat sheets for techniques and also systems.
Checklists of ideas, tools, or compelling strategies.
Market trends, data, and insights.
Vertical-specific recommendations.
Creative ideas and genuine examples.
Examples/templates.
Guest article demands.
We like visitor posts, but we do obtain a high quantity of demands each day. Because of this, WordStream just accepts blog posts that are top quality, timely, precise, actionable, initial, and resonate with our target market. Below are some ideal techniques that will certainly aid us to react to you much faster as well as, if your subject is a go, get it published sooner.
1. Acquaint with the WordStream blog.
Please do this! To get a feel for not only our topics, yet also our tone as well as standard format (short introductories, lots of headings as well as subheadings, brief paragraphs, value-adding images, etc). Check out a few messages completely, and then do some skimming as well as discovering.
2. Inspect to see if we’ve covered your subject already.
We have actually been around for over a years, so this is a must! If we have actually covered your subject, we might still be interested if you can offer something extra up-to-date or strategy it with a fresh angle or various perspective. The most effective way to see if we have actually covered your subject is to do a website search on Google:.
site: wordstream.com [topic]
visitor publishing guidelines website search.
This search driver is your friend. Do not include the braces in your actual search.
3. Examine our specifications.
Below’s what we desire!
Enough length: 1,500 words minimum.
Short intro: ~ 150 words. Present your subject and afterwards tell the reader what the blog post will cover.
Friendly tone: conversational, not company!
Premium quality: initial, workable, organized, and precise!
Skimmability: headings, subheadings, brief paragraphs.
Photos: screenshots, graphs, graphes, principle pictures, pictures from our existing posts, and so on. NO STOCK PICTURES. A meme or more is okay. Pictures that do not come from us/you need to be pointed out by means of “Photo resource” anchor text under each image.
Backlinks: no greater than 3 per post.
Brief biography: 1-3 sentences, can include web links to your website or social accounts.
Below’s what we DON’T want!
Thin material that demonstrates an absence of depth of understanding on a topic.
Fluff: redundant, filler words, utilizes numerous words to claim little.
Excessively advertising material.
Formerly released or funded material.
Stock pictures! (Worth discussing once more.).
Guest messages we love.
To get a feel for what a terrific visitor message looks like, head to our Visitor Author bio page.
What to expect.
We obtain a huge volume of guest pitches, so please endure us throughout the procedure.
Pitch reaction: If your pitch is picked, we’ll do our best to respond within 1-2 weeks. Please follow up in three weeks if you haven’t heard from us.
Rundown: Once we pin down the subject and title, we’ll ask for a synopsis. If the summary is accepted, you’ll get preparing!
Draft: If the draft satisfies our top quality standards, we’ll proceed to modifying. [If the draft does not meet our top quality requirements (i.e., it is thin content and/or can not be improved without hefty edits), we will allow you understand that we can not move forward with the article.] Edits: We will edit the web content to straighten with our requirements in addition to the WordStream style overview. If we need anything on your end– a better high quality photo, a modification to a section, or further explanation on something, we’ll let you understand.
Publishing: Relying on the degree of edits required and our web content schedule requires, your post could get released anywhere from 2-4 weeks after you’ve submitted it. This can be longer if we are particularly backlogged.
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